Have you ever bought an eye shadow palette and only ended up using half the colors? I’ve been there, and it isn’t fun. Now, cosmetic brand Doucce is changing the way you feel about eye shadow palettes by launching their new Freematic System. Tailored to give you a more personalized makeup experience, this sleek, compact, and magnetic palette makes it easy to mix and match four different shades for your desired look. And with over 90 colors to choose from, the combinations are endless.

“We’re really excited about the entire system,” said Isaac Doustar, Doucce’s Chief Operating Officer and President of Product Development. “It’s a super intuitive system that works smoothly and seamlessly.”

The new Freematic system includes 15 original palettes priced at $35 each, and you can purchase single trays for $10 each and create your own palette. Doucce was kind enough to send me this palette and some singles to swap out, and I must say, I love the idea and the quality! Learn more about this on ClicheMag.com.


Megan Portorreal is a professional writer, editor, and creative in the New York City area. In her spare time, she enjoys reading books, writing about her life, and playing video games.

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